Digital-savvy CMOs are becoming invaluable to their company’s overall brand strategy. So what harsh realities does this bring to incumbent CMOs without digital chops? PAN recently hosted a roundtable focusing entirely on digital disruption and pain points facing today’s Chief Marketing Officer. The panel included John Dragoon (Houghton Mifflin Harcourt), Mark Organ (Influitive and founder of Eloqua), and Jeff Bussgang (Flybridge Capital Partners.) Forrester’s Lori Wizdo moderated and took us through a riveting discussion ranging from pain points like platform wars and skill gaps to automation and personalization.
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Topics: PAN Communications, CMO, Digital Marketing, Flybridge Capital Partners, roundtable, Jeff Bussgang, PAN, Marketing, Eloqua, Digital Disruption, 255 State St, Digital, Houghton Mifflin Harcourt, Lori Wizdo, John Dragoon, content marketing, marketing roundtable, Forrester, Influitive, Boston, Mark Organ
PAN Communications Featured in The Office Stylist
Posted by PAN Communications on Nov 17, 2011 11:18:33 AM
I recently was in touch with Sayeh Pezeshki of The Office Stylist, an online publication based on the idea that we should live well at work. Sayeh was looking for some of the best office views in the world to feature in an upcoming post on the site, and I couldn’t help but mention PAN’s beautiful and brand new office right here in the heart of Boston. Although we’ve been at 255 State Street for about five months, the views still seem as gorgeous and exciting as they did the first time I stepped foot in our new office location.
Sayeh must have felt the same way we all do regarding the views from our Boston location, as PAN Communications was chosen to appear in The Office Stylist! Please see a link to the article below, which showcases some really great photos as well as my feedback to Sayeh’s questions about PAN’s office,
location and sights!
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Topics: PAN Communications, Office Stylist, 255 State St, Boston
