April Fool’s Day is a revered holiday for marketers that have a funny bone. We all love to see what brands will pull off the best pranks. It’s a good chance to be creative and off beat, and to put things in perspective with a little levity. Who can forget the left-handed Whopper, Gmail Tap, P&G’s Bacon Mouthwash, or American Eagle’s skinny, skinny jeans?
But before you execute your April Fool’s prank, assess carefully. As an office jester myself, some of us have learned the hard way that one person’s humor is not always shared by others.
