I just returned to the office on the heels of two very successful client media tours. The first took me to New York City for two days of meetings which included FOX Business News, Forbes, and Dow Jones. The second was a combination of Boston and New York City with briefings at Network World, Tech Target, CRN, and Baseline. And it occurred to me, I think we sometimes get so wrapped up in pitching news and creating strategy for our clients that we forget about the importance of face to face interaction with reporters.
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Topics: boston PR firms, journalists, PR, Network World, Forbes, Public Relations, Baseline, media tour, Dow Jones, CEO, New York City, FOX Business News, Boston, reporters, TechTarget, CRN
