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Urban Outfitters can file this under: “WHAT NOT TO WEAR”

Posted by Mark Malinowski on Sep 15, 2014 12:28:56 PM

Urban Outfitters, the aspiring-to-be edgy apparel retailer, is coming under scrutiny for selling a $129 sweatshirt inspired by the 1970 Kent State Vietnam protest and subsequent campus shooting. In a shocking move, the “Kent State” shirt is covered in what resembles blood splatter.

Apparently there was only one shirt for sale via urbanoutfitters.com, but once the shirt popped up on Ebay (with the asking price of $550), the media took hold https://www.yahoo.com/style/urban-outfitters-kent-state-sweatshirt-97567818463.html and now the company is in the position of defending itself and its decision to create and sell the garment.

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Topics: Urban Outfitters, Twitter, Kent State, apparel, brand marketing, Consumer PR

The Hunger Games Isn’t Hungry for Social Media

Posted by PAN Communications on Apr 13, 2012 9:47:15 AM

Here at PAN, we've been buzzing about The Hunger Games for almost a year now. Between chitchatting about the book at our office book club meetings to getting hyped up for the movie premiere, we were ready to be among the millions watching those tributes fight for their lives.

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Topics: PAN Communications, viral marketing AND The Hunger Games, Capitol Couture, The Hunger Games Adventure, PR, Hunger Games, social media, Public Relations, The Hunger Games, Marketing, Hunger Games AND Facebook, Hunger Games AND Twitter, Hunger Games PR, brand marketing, Twilight, Hunger Games AND Social Media, Hunger Games Facebook Game, Lionsgate